Scale Shopify Sustainably

Ecommerce strategy support for founder-led Shopify brands looking to grow with calm, commercial clarity.

Get started with an audit and a 90 day action plan.

Start Here

Playbooks and hacks are overrated. Ecommerce strategy should be grounded in the reality of your business.

What Do You Need Right Now?

A 360° Strategy

A deep dive into every area of your ecommerce business and a holistic strategy for the next 12 months and beyond

£7,000

The Ecommerce Blueprint

An Ecommerce Coach

A quarterly retainer providing a strategic framework, leadership support and accountability

£3,000/quarter

Get in Touch

A 90 Day Plan

An audit and a tailored action plan to drive profitable growth on your Shopify site in the next 90 days

£1,800

Audit to Action

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Sign up to my mailing list to receive a monthly email including:

  • Deep dives into ecommerce strategy

  • Practical tools and templates to use for your Shopify business

  • Actionable coaching guidance to set you up for success

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Hi, I’m Imogen,

I'm an ecommerce strategy consultant specialising in FMCG, fashion and lifestyle brands. I have a decade of experience leading ecommerce and marketing teams through growth, expansion and tough times (have you ever tried selling suitcases in a pandemic?!). I am here to help you get the fundamentals right so you can scale up your Shopify business with ease.

Learn More

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joyful • insightful • efficient • expert • empowering • fun • passionate • inspiring • adaptable • thorough • easy • clear •

‘what three words would you use to describe working with me?’

Nice to meet you…

We’ll work well together if you:

  • Are a founder or marketing director in a business selling on Shopify

  • Are already selling online

  • Are open to experimenting and learning as we go

  • Are tired of growth hacks that last 5 minutes

  • Want to create clarity and control in your ecommerce business

  • Want to have fun working together

Get in Touch
A wooden desk with books and notebooks laid out, two sets of hands are in shot each writing something in a notebook

Testimonials

  • Imogen shot past our expectations at lightning speed. The whole process was engaging and with much needed clarity. She really got to know the business with very tailored and relevant solutions.

    Founder ~ Black Bee Honey

  • Imogen approaches every task with impressive thoroughness and clarity, and I’ve come to trust her implicitly to always get the job done. Her ability to break down complex problems into clear, structured outputs has been invaluable.

    Brand Manager - MEDAHUMAN

  • Imogen combines expertise in abundance with pragmatism and is a joy to work with.

    Founder ~ PAIRS Scotland

  • Imogen's depth of knowledge in navigating the complexities of selling on Amazon was clear from our very first meeting. Imogen was very flexible in how she worked, finding the right solution for my stage of business and she was always very helpful.

    Founder ~ Counter Coffee

  • Imogen has been great to work with - she really understood our brief, our business challenges, and provided some very insightful perspectives on the potential routes forward

    Brand Director ~ Norseland

  • Imogen is able to create value by multiplying her ecommerce expertise with exceptional EQ and stakeholder management.

    CEO ~ Pukka Herbs

  • Our brief was to complete a 360 audit of our Amazon business. Not only did Imogen deliver on this, her communication, attitude, and presentation of the results were incredibly professional and insightful, but more importantly clear and actionable.

    Brand Director ~ The School of Life